Twilight fans await DVD release

6:16am Saturday 20th March 2010

© Press Association 2011

Retailers will open their doors at midnight on Sunday as Twilight fans prepare for the worldwide DVD release of the latest in the vampire saga.

The second movie in the series, New Moon, based on the novel by Stephenie Meyer, took £26 million at the UK box office and goes on sale in DVD format on Monday.

Asda and HMV will both open their doors at one minute past midnight on Monday to allow fans their earliest opportunity to buy a copy.

HMV said New Moon was its most pre-ordered DVD title ever.

Asda said a survey found 68% of customers would be prepared to shop at midnight for the DVD.

Asda DVD buyer Duncan Tate said: "Twilight has become a literary phenomenon and we are expecting hoards of fans to swamp stores on Sunday evening. Customers are getting really excited so we have up weighted security and have increased store colleague hours in preparation for the midnight onslaught."

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