IT was the firm started by two Hampshire mums 18 months ago, and it now has its first shop.

Emma Bondsfield and Helen Curtis-Allen launched the Luvvit Want It boutique in Cross Street, Bishop’s Waltham, last Saturday (April 21).

Their aim is to provide busy ladies with a ‘one stop shop’ for all their gifts, jewellery and accessory needs.

For the first 18 months, they have been staging parties within a 30 mile radius of Bishop’s Waltham to sell their items.

Starting with the “girls’ night in” approach to shopping, they also launched a website last autumn, luvvitwantit.com.

Now they have their own store, selling handbags, jewellery, home wares and lots of other things besides.

Ms Bondsfield said: “Feedback was very positive from all our customers with general sound bites being in the order of ‘so lovely to have a gorgeous little gift boutique in Bishop’s Waltham that suits all pockets and caters to all tastes’ to ‘nice to see the High Street being revived with some new shops opening’.”