REALITY TV star James Argent from The Only Way Is Essex is set to feature in a Portsmouth pantomime this year.

The Towie heart-throb will play Dandini in the traditional family pantomime Cinderella at The Kings Theatre.

Best known as ‘Arg’, James has been a keen favourite in ITV2’s reality series since it started in 2010.

Arg is an accomplished singer with a love of music and theatre, having begun acting and singing in 2002 after winning The Kenny Award at the Kenneth More Theatre in Ilford, East London.

His singing career remains a key passion and it has seen him perform at major venues including The Royal Albert Hall.

This is Arg’s first ever pantomime and he has said he can’t wait to start rehearsals.

A magical adventure, lots of sparkle and a few surprises are guaranteed in this year’s performance of Cinderella.

Book now for this magical Christmas adventure. Cinderella runs from Tuesday, December 8, 2015 until Sunday, January 3, 2016.

Tickets are on sale from the Kings Theatre box office on Albert Road, 023 9282 8282, or online at www.kingsportsmouth.co.uk.

Groups of more than 10 should contact 02392 852 232 to secure the best deal.

The Kings Theatre is well known for its fun-filled, traditional family pantomime and this year will be no different.